Introducing Voy – designed to be the last weight loss programme its customers will ever need

New weight loss solution Voy, that includes clinically proven medication, personalised programmes and access to top clinicians and lifestyle coaches, has launched in the UK – https://www.joinvoy.com/

Voy, which sets itself apart from competitors with its promise to be ‘the last weight loss programme its customers will ever need’, combines breakthrough GLP-1 medication (clinically proven weight loss Semaglutide injection Wegovy) for eligible customers* alongside health coaching from a number of experts, to encourage healthy lifestyle changes to help people achieve a healthier, happier weight with programme backed science.

Weight loss medication and coaching company Voy achieves lasting results by matching patients with experts including weight loss coaches, nutritionists, pharmacists and doctors, and by using its ground-breaking three step approach, patients are given the tools to track their weight to get them to where they want to be, mentally and physically.

The name ‘Voy’ nods to a metaphorical voyage that focuses on bringing joy back to life— because the company believes that lasting weight loss isn’t a race and it doesn’t need to feel punishing either.

To mark the launch, Voy has also introduced its first TV advert which hit screens on the 1st January across Channel 5, ITVBe, ITV2, E4, ITV Breakfast (Good Morning Britain), Channel 5, as well as many other SKY channels and is set to run for a minimum of 4 weeks – https://vimeo.com/894539258/c7bf79e588?share=copy

The TV spot was created by Candour Creative, directed by Timothy Lees and follows the weight loss journey of Jenna and her goal to feel confident enough to resume swimming with the support of two of Voy’s in-house experts. Specifically, we see Jenna’s health coach, Eve, and Doctor Sandhu who speak to her regularly throughout her tailored programme, helping her every step of the way to reach her goal.

Voy’s experts equip Jenna with the tools, support and confidence she needs to build a healthier lifestyle, encouraging her to make sustainable and lifelong changes to her nutrition, movement, sleep, stress and mindset alongside her medication plan, which chime with Voy’s key pillars.

Anna Mullany | Head of Behaviour Change at Voy said, “Our vision is to create a world where everyone feels confident in how they look and feel, so they can fully embrace and enjoy life, and do the things that make them feel happy. We want to end the cycle of weight loss and regain, by equipping people with the evidence-based tools, support, and confidence they need to build a healthy lifestyle that lasts.”

“We believe we are unique amongst our competitors in genuinely wanting people who complete our programme never to return to us. While there is a lot of debate about Wegovy and Semaglutide, we believe we have a duty to ensure its life-changing potential is harnessed for those who would benefit most from it. That’s why we have the most stringent and thought through processes in place to ensure our products are used by the right people and in the safest way possible.”

“We believe that successful weight loss isn’t about how quickly numbers drop on the scales; it’s about achieving healthy and sustainable physical and emotional improvements. At Voy, we embrace the journey, overcome obstacles and transform life along the way.”

To find out more please visit https://www.joinvoy.com/