Lancashire Cricket signs commercial partnership with CleanEvent Services

Lancashire Cricket is delighted to announce a new commercial partnership with CleanEvent Services, a leading specialist in event cleaning and venue presentation, further enhancing the matchday and event experience at Emirates Old Trafford.

The new three-year partnership will see CleanEvent become the Official Cleaning Supplier and Partner of Lancashire Cricket, delivering high-quality cleaning and hygiene solutions across Emirates Old Trafford, including the venue’s conference and event facilities, in-bowl for domestic and international cricket, and the on-site 250-bed Hilton Garden Inn.

CleanEvent brings more than 25 years of expertise in servicing major sporting venues and events around the world, and their appointment reflects Lancashire Cricket’s continued commitment to excellence in venue presentation and guest experience.

The partnership will include branding around the concourse at Emirates Old Trafford, digital assets and a match sponsorship for one of the four Vitality Blast double headers.

Lancashire Cricket Chief Executive, Daniel Gidney, said: “We are thrilled to welcome CleanEvent Services as an official partner of Lancashire Cricket. Emirates Old Trafford is renowned for hosting unforgettable moments, and it is vital that every aspect of the guest experience, from cleanliness to customer service, meets the very highest standards.

“Our conference, events and hotel business has grown exponentially over the last decade and the cleaning provision has previously been delivered by three different providers. This agreement – which we believe to be one of the biggest of its kind in the UK leisure industry – has consolidated three delivery models into one, driving efficiency, innovation and greater consistency of service.

“CleanEvent’s proven track record with world-class venues made them a natural fit for us, and we look forward to working closely together in the coming years.”

CleanEvent Services CEO, Tomas Gronager added: “We are proud to be partnering with such an iconic club as Lancashire Cricket.

“We are committed to ensuring the venue is presented at its absolute best for every visitor, player, hotel guest and event client. We look forward to building a strong and successful relationship with the Club, it’s clients and supporters.”