Apple Opens On The Knightsbridge Estate, London SW1

The Knightsbridge Estate is delighted to announce the opening of Apple’s new flagship store at 17–27 Brompton Road on 28th July. The iconic brand is the second tenant to open in the 1.5-acre redevelopment at the northern end of The Estate and will benefit from the outstanding amenities and location of the revitalised Estate. With interiors by Foster + Partners, Apple will mark the official opening with a four-day celebration between 28–31 July.

The development, designed by Fletcher Priest, transforms an iconic corner of Knightsbridge to deliver a brand-new mixed-use scheme behind retained period facades, preserving the unique character of the area. In addition to seven large flagship stores, the development delivers a 67,000 sq. ft. Grade A office building, 33 apartments for the luxury rental market and a roof-top restaurant and ground floor cafe.

“We are absolutely delighted that Apple has chosen The Knightsbridge Estate for its new flagship store and is an exciting addition to our thriving community here.” Jonathan Shelton, MD – Real Estate Europe, The Olayan Group