Cashfloat Donates £3.5k to Help Grenfell Tower Fire Victims Rebuild

Western Circle Limited, an online payday lender trading as Cashfloat.co.uk, joins the community in helping the victims of the fire that devoured a block of London flats. 120 flats were completely destroyed yesterday, together with everything that was inside.

“People lost their lives in this fire. The lucky ones ‘only’ lost everything they owned. It’s an unbelievable tragedy, and we all have a social responsibility to do what we can to help out. At Cashfloat, we’re constantly trying to help people improve their financial situations. Donating money towards these people is the least we could do,” says Jeremy Lloyd, CEO of Cashfloat.

Cashfloat donated £3,500 through the Evening Standard’s Dispossessed Fund, and urge others to join in.

Being a payday lender offers Cashfloat a unique insight and understanding into the financial situation of the families such as those who lived inside Grenfell Tower. These are people who are ‘just about managing,’ and the slightest additional expense can be enough to push them over the edge of financial stability. This disaster, where over one hundred families lost everything they own, is just incomprehensible.