Coleen Rooney’s sentimental name necklace marks the season’s most meaningful jewellery trend

As Coleen Rooney touched down in Australia ahead of her upcoming appearance on I’m A Celebrity, fans were quick to notice one meaningful accessory, a gold nameplate necklace featuring the names of her four children: Kai, Klay, Kit and Cass.

Jewellery brand PRYA has revealed that name necklaces, personalised with loved ones’ names, are more popular than ever, as Google searches for “multi name necklace” increased by 90% in the past week. Searches for “family name necklace” also increased by 5,000% in the past 30 days in the UK.

Arwa Hassan, in-house style director at PRYA, revealed that the personalised jewellery trend isn’t going anywhere, “Personalised jewellery will always take centre stage at PRYA. There’s something special about wearing your own name or the name of a loved one around your neck because the piece is bespoke to you.

“For Coleen, wearing her children’s names close to her heart not only serves as a comfort while she’s away, but also sends a subliminal message of love and connection. A name necklace is more than just a piece of jewellery, it’s a reminder of loved ones, a cherished link to home. The name necklace trend shows no signs of slowing, with its blend of style and sentiment, it’s set to be one of this Christmas’s most sought after gifts.”

If you love the look of Coleen’s necklace, shop for a more affordable option from PRYA. The Miami Multiple Name Necklace is currently on sale at £66 and you have the option of adding up to four different names on the necklace.

Credit: PRYA

Each of the names can have up to 10 characters, and you can decide whether you want them capitalised or in lowercase letters.

You can choose from 18k gold, silver or 14k rose gold metals, and the names are engraved in a traditional script linked together by a chain. You can also choose from four different types of chains in different styles and thicknesses, as well as pick which length you want from a choice of 40cm, 45cm and 50cm lengths.

Arwa continued, “Popularised in the 90s by Sex in the City’s Carrie Bradshaw, the name necklace has stayed on trend ever since. Name necklaces have also been given the royal seal of approval, and can often be seen worn by Kate Middleton.

“An eye-catching multi name necklace is perfect for those who can’t decide on only one name. Perfect for parents, siblings or friendship groups – each delicately crafted name is a testament to the love that we hold dear.”

In November, with every PRYA product you buy, you’ll receive a different on-trend jewellery gift. Every 48 hours, there will be a new style on offer, free with purchase. From the stunning Maia Mini Initial Necklace to a Arabic Name Bracelet, perfectly paired with PRYA’s beloved Arabic Name Necklace.

With Black Friday just around the corner and Christmas following shortly after, this is your chance to treat yourself or find the perfect gift for someone special.