Denise Van Outen delivers meat-free picnic
New research released today reveals that Brits are planning over 241 million picnics this summer, with 77% saying they plan to have a picnic at least once.
92% of those planning picnic feasts say they would include at least one meat-based snack, with meat-filled sandwiches, sausage rolls and cocktail sausages being the most popular items to pack. However, 79% said they’d consider going meat-free when picnic’ing as a more sustainable choice to help the environment.
The study of 2,000 UK adults, commissioned by Quorn – a global market leader in meat alternative foods – revealed that if all Brits planning a picnic went meat-free for just one time this summer by swapping their meat snacks for meat-free options,* it would save 24,500 tonnes of carbon emissions– the equivalent of driving nearly 5,000 times around the earth or powering over 7,400 homes each year.
To encourage Brits to try a meat-free picnic this summer, Quorn are giving away free picnics via Deliveroo to parks in London and Manchester this weekend.
The meat-free brand teamed up with actress and presenter, Denise Van Outen, to deliver the first picnics – she said “I’ve been making a conscious effort to cut down meat in mine and my family’s diet recently, which is why I’ve teamed up with Quorn. I’ve tried some of Quorn’s snacking range including the great cocktail sausages, they’re so delicious that you don’t feel like you’re missing out on anything and you’re helping the planet at the same time!”
The free picnics include Quorn’s Cocktail Sausages, Picnic Eggs, Vegan Smoky Ham and the new Sweet Chilli Bites, and are available for just 1p delivery on the Deliveroo app on Saturday 7thand Sunday 8thAugust in areas of London and Manchester (until stocks last).
The research also revealed that 76% of us almost always include meat products in our picnics, largely due to being foods everyone will eat (53%), followed by them being ‘easy to pack’ (51%) and filling snack options (45%).
However, Brits also say they’re thinking more about eating less meat this summer, and on average are now considering going meat-free three days a week.
The study, led by Quorn, highlights how the nation’s attitude toward meat-free meals has evolved over recent years thanks to advancements in meat-alternative offerings.
Gill Riley, Quorn Marketing Director, said: “We know that people are keen to cut down on eating meat and as summer gets into full swing, we are proud to provide delicious meat alternatives that are an easy swap for people to make. From our Cocktail Sausages to the new Sweet Chilli Bites, there is something for everyone to try.”
Quorn will be partnering with Deliveroo on Saturday 7thand Sunday 8thAugust 2021 to offer meat-free picnic deliveries, available via the Deliveroo app for 1p in London and Manchester (until stocks last), as part of their mission to help the planet one picnic at a time.
For anyone who misses out on getting one of the free hampers, picnickers across the UK can find a range of delicious Quorn products on the Deliveroo app via grocery partners like Sainsbury’s, Morrisons, Waitrose and Co-op.