Gtech staff sing jingle in new TV advert

Staff at British innovation firm Gtech are singing the jingle in the company’s latest TV advert.

Five employees swapped the day job and joined Gtech owner Nick Grey in the recording studio to perform ‘Get The Gtech Out’.

The catchy jingle was written at the company’s Worcester HQ to accompany its new advert showcasing its range of floorcare and garden equipment – including the latest AirRam Platinum.

It was recorded at a Worcestershire recording studio, and performed by Jenna Webb, Ellen Cakebread, Alice Greany, Tezza Williams, Liam Hughes, and owner Nick – who is no stranger to appearing in the company’s adverts.

Jenna, aged 24 and a customer excellence representative, said: “The ad was a pleasure to be a part of. I had great fun, and it was so nice to collaborate with other departments at Gtech to create a catchy jingle.”

Meanwhile, Liam, 22 and one of Gtech’s quality engineers, added: “It was nice to be able to participate in something that will now be used in the future to help drive the increasing success of the company.”

Nick said: “Our staff here at Gtech are one of our biggest assets and it was great for some of them to be involved in areas of the business they wouldn’t normally be part of.

“The new advert jingle is catchy, and one we hope will stick in people’s heads – and encourage them to ‘Get The Gtech Out’!”

Gtech is not the first company to use its own staff to feature in its adverts. Halifax famously used its staff including the unlikely star Howard Brown in a campaign which ran between 2000 and 2008.

Watch the new ad