HALF TERM ADVENTURES AWAIT WITH THE MERLIN ANNUAL PASS

Did you know that 67% of parents in the UK will be actively seeking ways to keep their children entertained during the school holidays?[1]. This October half term, the Merlin Annual Pass can help beat the boredom and create magical memories for families. Offering year-round* access to a treasure trove of Merlin attractions across the UK, this pass will provide a week filled with adventure, excitement, and endless fun for everyone.

Why the Merlin Annual Pass?

The Merlin Annual Pass is more than just a ticket – it’s a passport to a world of adventure. With access to iconic attractions such as the LEGOLAND® Windsor Resort, Alton Towers Resort, Thorpe Park, Warwick Castle, SEA LIFE Aquariums, Madame Tussauds to name a few.

LEGOLAND® Windsor Resort: It takes an astonishing 80 million LEGO bricks to craft the incredible world of LEGOLAND® Windsor, enough bricks to stretch from London to Paris![2]
Alton Towers Resort: Home to the world’s first vertical drop roller coaster, Alton Towers continues to push the boundaries with its new for 2024 rollercoaster: Nemesis Reborn[3]
Thorpe Park: New for 2024, find your fearless on Hyperia: the UK’s tallest and fastest rollercoaster!
Warwick Castle: Originally built by William the Conqueror in 1068, Warwick Castle offers a journey through history with interactive elements and live-action shows.[5]
Warwick Castle’s New Hotel: Opened in July this year, this medieval-inspired hotel provides a special and unique overnight experience, complete with immersive storytelling and themed rooms.[6]
SEA LIFE Aquariums: Dive into the fascinating underwater world at SEA LIFE, home to
thousands of marine creatures, from sharks to seahorses![7]
Half Term Travel Hacks

To make the most out of your Merlin Annual Pass adventures, here are some travel tips and tricks for a smooth journey:

Turn Travel Time into Fun Time – long car journeys don’t have to be tedious. Create a travel kit with interactive games, snacks, and colouring books. And build a ‘family day out’ playlist for the journey, where everyone gets to add their favourite tunes.
Create the Ultimate Family Adventure Challenge – why not turn your half term into a family challenge? Plan a week-long itinerary that includes visits to different Merlin attractions. Compete to see who can spot the furthest away building on the lastminute.com London Eye or name the most celebrities at Madam Tussauds. Keep track of your adventures in a family scrapbook.
Tailor Your Visits Based on Kids’ Interests – cater to your children’s hobbies and interests by selecting the right attractions. Young historians will love exploring the medieval wonders of Warwick Castle while thrill-seekers can get their adrenaline fix at Thorpe Park or Alton Towers
Stay Overnight – for attractions that are further afield, consider booking an overnight stay. Many Merlin attractions have themed hotels that offer special packages and discounts for passholders.
Jordan Middleton, Head of Merlin Annual Pass: “The Merlin Annual Pass is designed to create unforgettable family moments. Whether your child is a budding historian, an aspiring marine biologist, or a thrill-seeker, our attractions offer something for everyone. This half term, let us take the stress out of planning and give your family a week to remember.”

Natalie Mallory, Family Experiences Director at Merlin Entertainments: “We understand the challenge of keeping children entertained during the school holidays. The Merlin Annual Pass offers a simple and cost-effective solution, providing access to a diverse range of attractions across the UK that cater to all interests and ages.”

Families with a Merlin Annual Pass also have access to exclusive benefits, unlocking further savings with every visit. Other benefits include up to 20% discount on food, drinks and retail*, up to 20% off short breaks at fun-filled themed Resort hotels with Merlin Holiday Club, as well as 25% off online tickets for family and friends.

Gold and Platinum Passholders will also receive free car parking at Resort Theme Parks, less restricted access to the attractions during peak periods and money off a limited number of Fastrack vouchers.

The Merlin Annual Pass products are priced as follows:

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