Hollywood actor Will Poulter gets ‘inked’ for Movember

Can’t grow a mo? No problemo. The global leading men’s health charity Movember is asking the nation to make a ‘Mo-mentary mark’ this November by sporting a temporary tattoo to honour a lost loved one, or for overcoming a personal, mental or physical health issue.

BAFTA-winning actor Will Poulter has joined forces with Movember to help change the face of men’s health, by sporting the temporary tattoos designed by artist to the stars, Dan Gold, who has inked everyone from Britney Spears to Kate Moss. The designs include the classic ‘Mo’, as well as a more decorative design featuring a dapper English gentleman sporting an iconic tasche.

The striking imagery kickstarts Movember’s annual month-long fundraising campaign, and the exclusive launch of the UK’s first Tats & Chats tattoo parlour at the brand new entertainment district, Outernet London, on 31st October. The pop-up self-care and grooming space will be open for men to shave down and scrub up ahead of Movember, whilst also providing a space for supporters to talk about their own personal mental and physical health journeys whilst receiving their very own personalised ‘Mo-mentary mark’ by Dan and his team.
In a year dominated by political instability and the cost-of-living crisis, Movember is calling on Mo Bros around the UK to band together in support of men’s mental health, suicide prevention, prostate cancer, and testicular cancer. In the UK, men die on average four years earlier than women, largely for preventable reasons, so every tattoo applied, moustache grown, event or challenge organised, drives conversations and raises much-needed funds and awareness of men’s health issues, which ultimately saves lives.

Award winning actor Will Poulter commented: “I am supporting Movember to raise awareness of the difficulties a lot of men face when talking about their mental health. It’s a cause I’ve backed for a long time but sadly I’ve always struggled to grow a decent Mo. However, this year everyone is able to get involved by sporting their very own Mo-Mentary mark to remove the stigma that surrounds men’s mental and physical health issues.”

Earlier this year, Movember launched its new ‘Scaling What Works’ program which aims to deliver £5.7 million funding to mental health initiatives across the globe. There are eight programmes being funded in the UK to help socially disadvantaged men. With a focus on prevention and early intervention, each program will be evaluated by the Centre of Evidence and Implementation to ensure they are delivering the best possible outcomes in communities that may be more disproportionately affected by poor mental wellbeing.

Movember CEO, Michelle Terry commented: “This year we wanted to do something big to draw attention to the current men’s health crisis. Mo, or no mo, our 2022 campaign aims to get people talking to ultimately make a difference. It’s great to see famous faces putting on a united front in support of men’s health, inspiring everyone to get involved and support our fundraising drive this Movember.”

The Movember Tats & Chats tattoo parlour pop up will be open to the public between 09:00-18:00 on Monday 31st October at Outernet London, Tottenham Court Road and people can book their slot by visiting Eventbrite. Supporters will be able to choose from two designs which they can get personalised on the day with either a date or initial to commemorate a lost loved one or their own mental health journey.