Loctite launches ‘Second Chance Shop’ with the famed furniture restorer to help Britons turn broken household items from trash to treasure
On average, UK homes currently have 4.2 broken household items sitting somewhere in a cupboard, totalling 116 million broken items across the UK, research by leading superglue brand Loctite has revealed.
If all current broken household items were upcycled or repaired instead of ending up in landfill, each UK household could save approximately £176.00 per year and £14,291.00 over a lifetime; a much needed saving for many UK households. 1.4 billion kgs of CO2 save would also be made across the UK each year if every household upcycled their broken items, which equates to 127,272 round-trip flights between London and San Francisco, a great environmental save for our planet.
When asked who the most common offenders for breaking items around the house, 26% said their children were the culprits, while 21% said their partner were the common cause. Drinking glasses (38%), mugs (34%) and plates (28%) were the most common items to break in the house, while toys (13%), reading glasses (12%), handles (12%) and furniture (11%) were commonly reported.
When asked about throwaway habits, more than a third of households (38%) say their broken goods are destined for the bin, meaning over 43 million items nationwide will end up in landfill.
Loctite is on a mission to fix throwaway culture and teach Brits how to give their much-loved items a second chance, preventing landfill waste and saving on CO2 emissions.
Loctite Second Chance Shops
Proving that you don’t have to be a DIY-guru to do your bit for the environment and convert your trash to treasure, the Loctite repair movement will kick off with the free-to-attend ‘Loctite Second Chance Shops’ – homewares stores with a difference in London, Birmingham and Manchester.
Just like the heart-warming TV show The Repair Shop, Brits can visit between 14th to 20th May, bringing in and repairing broken household items with expert repair advice and Loctite’s trusty products – including their best-seller – Loctite Precision. People are invited to either;
1. Bring a treasured item in for repair (such as shoes, accessories, toys and ceramics)
2. Customise and upgrade an item (phone case or accessories)
3. Give a second chance to a Loctite trinket tray using Kinsugi techniques, supplied by the brand on the day
Visitors can also purchase home accessories, specifically curated by Jay and the Loctite upcycling experts from the store, with all proceeds going to Loctite’s Charity Partner IMPAKT. Head to the Eventbrite page to book their workshop spaces in advance or simply turn up on the day to browse the shop (workshops spaces are limited).
Jay Blades announced as Loctite’s Second Chance Ambassador
What better way to start this repair movement than to partner with the nation’s favourite furniture up-cycler. Blades will host London’s Loctite Second Chance Shop and take his expertise from our screens to real-life workshops, helping consumers give their broken items a second chance.
Jay Blades, MBE commented: Jay Blades, MBE: “Recycling and upcycling is really close to my heart and I’m very excited to be the Loctite Second Chance ambassador. Loctite superglue is the best on the market and they have a glue for every job, from fixing sunglasses to picture frames all contributing to solving our throwaway culture. I can’t wait to host the London pop-up store and help visitors rediscover broken treasures, which will help the planet and our purse strings.”
In line with Loctite’s repair movement IMPAKT housing and support has been appointed as its Official Charity Partner, namely their project IMPAKT Interiors which is their flagship environmental and recycling store, saving goods that would have ended up in landfill and breathing new life into them. Hosting and running upcycling workshops and events, sharing skills, Loctite have donated £10,000 towards their repair movement, which will fund six dedicated upcycling workshops complete with 4 staff per session, aimed at repairing goods and saving them from landfill, which will approximately save 7,711kgs of CO2[4]. They also provide second hand and affordable furniture and white goods through their PreLoved Store to those on low income or benefits.
Head of Brand Marketing at Loctite, Eve Kolesova commented: “Loctite are proud to be rolling out their Second Chance campaign, educating consumers on how to breathe life into broken things around the house that would usually go in the bin. We have a super glue for nearly every material and are able to save so much from going to our local landfills. Not only is there fanastic home saving potential, at a time where living costs are at an all time high, but upcycling also helps our environment, through the saving of carbon emissions. We hope you are able to visit and take away repair skills from our stores.”