PEPERAMI UNVEIL PORK-SCENTED SPRAY DESIGNED TO LURE MISSING DOGS
Today, the meat masterminds behind pork snack, Peperami, have announced a prototype spray designed to lure missing pooches.
The plans for the pork-scented mist labeled ‘Puperami: Eau De Lurette’, follows news yesterday of a missing dog who survived two days without food and water after falling into a “hidden hole” – lured out with the smell of the salami stick.
The striking green bottle with spray top will contain a water-based solution spiked with the distinctive scent of Peperami.
Dog-owners will then need to simply spritz in and around the areas of interest, with the hope of retrieving their canine by catching a whiff and reappearing.
Owners Sarah Adams and Declan Kemp from Edinburgh had been walking their five-year-old dog, Coco, in their local park at about 10pm when he ran off.
Despite the pair’s desperate attempt to search for the Pekingese Cross, they could not find her and feared the worst.
The couple took to social media to upload a post about their missing furry friend, which was shared thousands of times.
Coupled with the help of search and rescue dogs and locals, Coco was found two days later.
On the day of rescue, Sarah and her partner set off around 8am to search for their pup, taking a piece of Peperami with them in the hope that she would smell it and start barking.
It ended up being the pawfect solution, with Coco sniffing out the meaty snack and making small whimpering noises, before locating her stuck down a sewage hole over five foot deep.
Pulling her out by the scruff of her neck, the pair then called the Scottish Fire and Rescue Service to alert them of the dangerous ditch, who then shortly arrived with fire service personnel to cover the hole with logs.
A spokesperson for Peperami said; “We’re thrilled to hear that Coco has been found safe and sound, thanks to the help of Peperami. Although our pork snacks aren’t suitable to be digested by dogs, we’ve been inspired by the story and looking into how we can replicate the same smell of our original salami stick in spray form. The ‘Puperami: Eau de Lurette’ prototype will aim to help future dog-owners find their furry friends.”
Although anything is paw-sible, as the product has only entered initial stages of development, a price nor timeline has been set defining when it will become available at re-tail stores.
