RADA Business welcomes first cohort onto crafting compelling content course

RADA Business welcomes their first set of participants onto their presenting course, Crafting Compelling Content.

Building on the work of the Royal Academy of Dramatic Art – a global leader in its field with graduates including Anthony Hopkins and Phoebe Waller-Bridge – RADA Business is a performance partner that delivers world-class business transformation programmes and coaching for organisations and individuals.

Sitting alongside RADA Business’ portfolio of courses for presenting skills, including Voice and Influence and Presenting Made Brilliant, which both focus on how to present, Crafting Compelling Content helps participants connect with their audience by examining what it is they are presenting.

Designed particularly for delegates who need to present complex or data-heavy content to an audience of non-experts, Crafting Compelling Content explores how to creatively design engaging messages and content that really connects to an audience.

Weaving in the power of stories, the course looks at how they work, why we are so drawn to them, and the ways in which we can apply this essential human characteristic to create powerful messages at work.

Not only do attendees learn how to build effective structures and develop the ability to present complex information, they are also equipped with the techniques to become a more skilled and confident communicator – vital skills they can use throughout their professional career.

Jessica Moores, Head of Open Courses comments: “Learning to present with clarity and confidence is an essential skill in today’s business world. It’s important to examine exactly what it is you’re presenting to ensure your audience will understand and engage with your messages.

“Crafting Compelling Content supports our other presenting courses perfectly, as while they help to provide delegates with the techniques to present with confidence and impact, this programme helps participants to craft engaging content which supports business strategies and objectives. It teaches methods to hook in an audience and to keep them engaged, so they are in the best place to learn from the speaker and retain the content being presented.”