Research shows over two thirds believe culture on high streets makes for a better place to live

Research published today by Arts Council England shows that 69% of people think having cultural spaces such as theatres, museums, libraries and music venues on their high street makes their local area a better place to live. When people were asked what they would like to see more of on their high streets, culture was the joint most popular answer, alongside shops and ahead of pubs, bars and restaurants.

The findings show particularly strong support for culture in the North and Midlands, where 68% of people said culture made them feel proud of where they lived, compared to a national average of 60%.

With year-on-year high street footfall declining by 43.4% in 2020, the report also gives several examples of how cultural venues can bring visitors back to village, town and city centres, helping to boost local economies and prevent high street decline.

Many of London’s high streets are home to cultural organisations. On Whitechapel High Street, for example, Whitechapel Gallery operates a programme showcasing international contemporary art accompanied by community events, workshops and projects. Likewise, world-leading performing arts and concert venue the Roundhouse is based on Chalk Farm Road, adjacent to Camden High Street. And, in South London, creative and educational charity Peckham Platform is currently building its new home and community space on the high street’s Peckham Square. All received investment from the Government’s Culture Recovery Fund, which has helped to sustain thousands of cultural organisations throughout lockdown, ensuring they can continue to support their local economies after the pandemic.

However, despite evidence of the positive effect these organisations have on their local economies and strong support from the public, only 29% of people said they expected to see more culture on their high streets in the coming years, suggesting a need for further support to meet public demand and help regenerate local economies in the aftermath of the pandemic.

Claire Mera-Nelson, Director, Music and London, Arts Council England, said: “When the Covid-19 pandemic hit, images of our country’s silent high streets unsettled us all. In London, high streets are so important for our vibrant communities – with cultural venues so often acting as their beating heart.

“Museums, theatres, music venues and libraries provide amazing things to see and do for communities across London but, as the report published today demonstrates, their presence on high streets also drives footfall, provides jobs, and most importantly, give us more reasons to feel proud of the places we call home. As we begin to safely rediscover activities and events that haven’t been possible over the past year and a half, it’s vital that our high streets can thrive once more. To achieve this, continued support and investment in cultural and creative organisations will be crucial.”