Snoopy at 70: Smeg unveils limited-edition fridge to celebrate Peanuts’ 70th anniversary
Smeg, iconic Italian appliance brand, is ecstatic to reveal it has teamed up with the group behind Snoopy to create a limited edition FAB10 fridge to commemorate Peanuts’ 70th anniversary. From the previous collaborations with Disney, Dolce & Gabbana and Mini, Smeg is no stranger to partnering with legendary firms to pair its designs with iconic brands.
Snoopy, the much-loved character of Charles M.Schulz’s popular comic strip, Peanuts, made his debut in the 1950s and is now immortalised on Smeg’s iconic fridge through this unique coupling of two globally renowned brands. The character has spanned generations that many will remember with a fond sense of nostalgia.
Smeg’s FAB10 is brought to life by an original Snoopy drawing – a limited edition design that will only be available on a total of 70 fridges worldwide, and just 25 in the UK.
The playful artwork features Snoopy laying in his classic pose above his doghouse, flanked by his friend Woodstock, who flies above energetically – an invaluable original drawing. The drawing lends itself perfectly to the retro curves of the FAB10 design for a truly perfect pairing.
The Snoopy FAB10 fridge will be priced at £1,299 and available exclusively from Smeg’s London Store, 14 Regent Street, St James’s, SW1Y 4PH.
