Splashing the Dachs: Rover.com reveals the UK’s boujeest breeds

Rover.com, the world’s largest online marketplace for loving pet care, has today revealed that Dachshund owners splurge the most on their precious pooches, spending on average a whopping £1,787.88 every year. The results come following a Rover survey of UK dog parents and their pet-related spending. Survey results reveal that 83% of dog parents spend up to £600 per year on non-essential items, with over one-in-ten (11%) spending £819.50 on items including designer jumpers and blingy collars.

The research uncovered the top ten boujee breeds whose doting owners splash the most cash on them each year, with Dachshunds being followed by French Bulldogs and Cockapoos.

Average annual UK spend per breed:
Dachshunds: £1,787.88
French Bulldog: £1,507.92
Cockapoo: £1,443.00
Cocker Spaniel: £1,424.16
Labrador Retriever: £1,371.48
Staffordshire Terrier: £1,254.72
Poodle: £1,190.52
Jack Russell: £1,080.60
Border Collie: £1,008.00
Chihuahua: £1,003.44

It appears belly scratches and long walks aren’t enough for the UK’s most pampered pups. Bespoke beds (46%) and gourmet treats (45%) topped the list of items Brits were shelling out on the most, while designer collars and leads (20%) and ‘bark home’ technology such as pet cams (25%) follow closely. More than one-third (34%) of dog parents even confessed they regularly chauffeur their dog to a puppy parlour or grooming service.

Puppy pedicures aside, Brits are prepared to loosen their purse strings when looking to buy or adopt a new pooch, with more than a quarter (27%) saying that they expected to spend £1,000 or more on upfront costs associated with bringing home their new family member. Millennials are setting the most aside, with the research revealing that they are more likely than any other age group to budget for upfront costs of £2,000 or more.

When it comes to the essentials, dog parents believe that pet insurance (34%), adoption fees (34%), and breed-specific healthcare and anticipated expenses (32%) were the doggy costs that would leave a hole burning in their pocket.

However, the research showed that no expenses will ever be spared when it comes to pet parenthood. The love of a pet has outweighed any financial impact, with 61% of Brits confirming they have not been deterred from getting an additional dog.

Adem Fehmi, Rover’s Canine Behaviourist comments “With dogs being such an integral part of the family, it is no surprise that owners want to treat their pets with nice gifts. It’s important to remember that, whilst adorable, dogs are a financial responsibility and the basic costs can tally up quickly. People looking to welcome a puppy into the home should ensure that they are able to afford the extra costs necessary to give a dog a happy and healthy life. Not just now, but over the lifetime of their pet.”