Survey reveals that three quarters of travellers holiday on their own

In a survey conducted by independent cruise agent ROL Cruise and World of Cruising magazine, 76 per cent of respondents said they had taken a holiday on their own. The survey of 1,891 people across all age ranges reveals that a third are frequent solo travellers, having taken a holiday alone ten or more times.

As the number of one person households rises, so does the number of solo traveller numbers and their confidence at seeing the world on their own.

Cruising featured heavily in the list of holidays taken by those travelling solo. Two thirds of those who had holidayed alone (half of all surveyed) had cruised as a solo traveller. With 70 per cent of respondents citing excursions as the most likely place to meet like-minded travellers, cruising caters well for solo guests.

However, while fear of travelling alone was off-putting for 40 per cent of respondents, it was price that ranked as the most important factor for solo travellers choosing a holiday. A staggering 94 per cent called for “realistic pricing” for solo travellers and an end to single supplements.

Survey highlights:

● 76 per cent of respondents have taken a holiday as a solo traveller
● Only 34 per cent listed themselves as single
● 15 per cent have travelled alone just once compared to 34 per cent who have gone solo ten or more times
● 94 per cent highlight price and no-single supplements as factors that influence their solo travel choices
● 40 per cent of those yet to travel solo cite fear of travelling alone as the reason
● Two thirds (61 per cent) of respondents expect to spend on average up to GBP2,000 on a holiday with that figure rising to GBP3,000 for 66 per cent of respondents when considering a cruise holiday