Experience Southern Charm and Cuisine at Americana:
The New Restaurant in London’s Theatre Land.

Occupying an imposing corner on the East side of Haymarket St James, moments away from Piccadilly Circus between Theatre Royal Haymarket and Her Majesty’s Theatre, Americana is situated in one of the most prestigious and central addresses in London’s theatreland, setting a new standard for pre and post-theatre dining.

The concept is simple: Authentic Southern American soul food and hospitality in the heart of London. Welcoming a diverse crowd of tourists, theatre-goers, business travelers and London’s late-night revelers.

With the unique benefit of a special Late Menu plus signature small plates and cocktails, available to enjoy at the bar until the early hours with a food and drink license until 3am Wednesday to Sunday.

Overseeing the site’s total restoration and refurbishment, seasoned hospitality entrepreneur Stephen Less has spared no expense in establishing a grandiose yet relaxing atmosphere, with ornate vaulted ceilings softly illuminated by art deco chandeliers complimenting commodious leather booths and American brasserie-inspired retro tiling.

The expansive restaurant seating over 160 diners, complete with theatre kitchen, is built to accommodate large groups for casual dining. This is balanced by an elegant backroom bar and private gallery dining for more formal affairs and private events, exuding class and discretion.

Having found an incredible and stunning location in the heart of London, we designed, developed and created a unique and independent restaurant which would transport our guests into a truly Deep Southern American setting, complete with bar, private dining and event room.”

“As an added bonus to the fantastic and central location, we managed to secure outside seating until midnight and a late license allowing us to serve food and drink until 3am.” – Owner, Stephen Less

A La Carte: Americana’s ample menu features an impressive selection of traditional Southern American fare including Flame Grilled Oysters, Cajun Gumbo, Creole Jambalaya, Smoked Chicken Wings and some of the most succulent steaks and smoked ribs in town.

Amidst the customary Southern delicacies, alternative vegetarian and vegan appetites are celebrated with the Southwest Salad, Americana Vegan Burger and Fiery Americana Loaded Vegan Chilli with – to quote the menu – ‘all the fixin’s’!

Americana’s decadent dessert menu features the time-honoured Deep-Filled Apple Pie with salted caramel sauce, vanilla ice cream and cinnamon crumbs and the Alabama Pecan Pie with Chantilly cream and toasted pecans. Meanwhile Americana’s modern take on Cheesecake and Carrot Cake give diners something to talk about.

Brunch: Served from 11am to 3pm on Saturday and Sunday, Americana’s brunch is designed to be the ultimate family pleaser with 8 indulgent gluten-free waffles to choose from such as the mouthwatering Steak Hash Brown Potato Waffle with a thinly sliced flank steak and fried egg and the timeless Vanilla Bean Ice Cream Waffle with roasted hazelnuts and maple syrup.

For those seeking an unadulterated Americana-style brunch, the Classic Shrimp and Grits are a rare delight. Grits, a porridge-style dish made from boiled cornmeal are a Southern breakfast staple hard to come by.

Bar & Gallery Dining: For those in the know, the backroom bar and gallery dining offers a less exposed dining situation perfect for romantic dates, secretive meetings, or late-night dinner and cocktails with friends.

Boasting an extensive selection of wine and spirits, including over 30 whiskeys to choose from, and with good late-night dining hard to come by, Americana is sure to deliver the subtle magic of the South right in the center of London.

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