COP26: Boris Johnson announces reducing single use plastic is more efficient at combatting climate change than recycling

Every year the UN comes together to discuss how to tackle climate change, with this year’s event pegged to be the world’s best last chance to get it under control. COP26 is just around the corner so many of us will be thinking a little deeper about what we can do to make more sustainable choices. It has been reported that Boris Johnson has said that reducing our single use plastic consumption is key to combatting climate change, over and above recycling.

Lupe Technology, a vacuum cleaner start up designed by a former Dyson engineer, is well aware of the cost creating new things has on the planet. Indeed, the UK’s leading sustainable vacuum cleaner has been founded on the premise of deconstructing the built to break nature of domestic goods.

The Pure Cordless is crafted from recyclable plastic and delivers high performance whilst far outliving the expected shelf-life for typical household appliances. Other vacuum cleaners may use thinner plastic which is welded together instead of using bolts to reduce price and weight but these are then more easily broken and irreplaceable, forcing consumers to throw the model away and purchase even more single use plastic. Lupe’s Pure Cordless vacuum, however, is crafted from recyclable plastic and delivers high performance whilst far outliving the expected shelf-life for typical household appliances. In the unlikely event a part does break, each individual small part of Lupe’s product has been designed to be fully removable, recyclable and replaceable.

Lupe Technology is also very aware of the carbon footprint mass consumer household appliances have, and are the only vacuum cleaner brand committed to offsetting the carbon for each model sold, with the aim of becoming carbon negative during 2023.

Pablo Montero, Co-Founder of Lupe Technology, comments on the culture of domestic appliances that are built to break:

“The public conscience of climate change, pollution and excess household wastage has undoubtedly increased in recent years, and has motivated consumers worldwide to seek more sustainable and ethical products. Yet despite all our good intentions, we are hamstrung by a trend of built-to-break gadgets and household appliances, which is contributing to an appalling amount of plastic pollution and electrical wastage in Britain.

The Pure Cordless is the domestic appliance designed not just to shake-up the vacuum market but the entire home technology arena. We have strived to make a product as reliable and long-lasting as possible and hope consumers understand our mission to make technology stand the test of time.

When designing the Pure Cordless, we had two core values; class-leading performance and longevity. The launch has represented the realisation of this and six years of hard work to make the best possible cordless vacuum available today while thinking about our environmental footprint. This is a product that has been designed to change our attitudes towards consumable electronics and home appliances.”