Eevie Empowers People to Take Climate Crisis Into Their Own Hands With Launch of New Eco Habit Tracker

eevie, the eco habit tracker helping you improve your carbon impact without compromising convenience, today announced the release of its mobile app on iOS and Android, revolutionising the field of DIY sustainability. With the planet in crisis and time running out, eevie gives the power back to the people to take action against climate change with the help of their smartphones, one small eco-friendly change at a time. The first eco-habit tracker to understand its users’ individual behaviour, eevie was carefully designed to suit their lifestyle and preferences instead of giving generic solutions, making it easier than ever to recycle, reuse bags, cups and bottles, shop local, organic and seasonal food, eat less meat or adopt a plant-based diet, be water and energy aware, waste less, go plastic or package free, compost at home, understand labels and travel sustainably. eevie provides users with information, resources, tips and gentle nudges right when they need them.

eevie was founded by software developers and data scientists Antonius Willms, Lennart Paar and Dr. Raphael Ferretti, after years of research and development. The eevie team created the mobile app as a response to the climate emergency and the powerlessness felt by people as individuals. Eevie’s goal is to get millions to live more sustainably without feeling like they’re missing out on anything, by tracking their daily activities.

“In recent months, public concern about the environment has soared to record levels. The problem is that people want to fix the climate but don’t know where to begin, or if their efforts will even have a meaningful impact,” says Antonius Willms, founding partner and CEO of eevie. “Change is hard. We may want to lead more eco-aware lives, but in the rush we often forget to do. eevie is designed to be a constant reminder, an ever-present coach helping you make eco-friendly decisions all day long.”

eevie will be available for free to millions of users all around the globe on the Apple App Store and Google Play on 15 October 2019.

Build a sustainable future for all, one habit at a time

eevie is at the forefront of pushing artificial intelligence boundaries, and uses a context awareness engine specifically created for the everyday smartphone user wishing to make sustainable lifestyle choices. This system makes use of machine learning to identify user activities and provide actionable information in real time.