MAGNET IS GIVING AWAY AN EXPERTLY CRAFTED KITCHEN THIS CHRISTMAS

What could be better than a brand-new kitchen for Christmas? That’s what half of Brits would ask for their Christmas present if only money wasn’t an issue. Spending more time in our homes has meant that we’re craving beautifully designed kitchens, with 37% of people admitting that the last two years have realised how badly designed their kitchen actually is.

Leading kitchen retailer Magnet has commissioned new research to see how Brits are yearning for new kitchens more than before, and just why that is. Interestingly, it is the younger generation that are more interested in a new kitchen, as 67% of 18–24 year-olds considered getting a new kitchen during 2021.

1 in 5 people credit their interest in interior design as the reason for wanting a new kitchen as more of us look to curate attractive, stylish spaces in our homes than before. In fact, being ‘well designed’ is the second most desired criteria for a new kitchen, beaten only by having ‘beautiful worktops’.

Online search engines are now the main source of inspiration for kitchen design with a quarter of us using it as stimulus for our interiors, beating social media, magazines and even celebrity homes.

Whilst dark and bold colours proved popular throughout 2021 such as forest greens and charcoal greys, 2022 looks to favour more muted tones with a third (33%) of Brits choosing a neutral colour palette for their dream kitchen.

For the half of Brits that are keen to get a new kitchen if cost wasn’t an issue, Magnet has announced it is giving away a brand-new, expertly designed kitchen this year as part of its 12 Days of Christmas Giveaway on social media. One lucky winner will receive their best Christmas present yet, all courtesy of Magnet and entries are open right the way through until 31st January!

Lizzie Beesley, Head of Design at Magnet, said: “It is interesting to note the cultural shift in interests and priorities whilst we have spent more time at home during the last two years. The craving for beautiful interiors is snowballing as homeowners seek well-designed, stylish spaces that not only look good, but make them feel good too.

“When we uncovered this research and realised just how much the nation is keen to upgrade their kitchen, we wanted to give away the ultimate Christmas present for someone who truly wants a beautiful new space in their home. The final gift in our 12 Days of Christmas Giveaway is one of our kitchens that will be the heart of the home for someone for decades to come. We can’t wait to find out who the winner will be and give them the good news.”

For anyone who can’t wait for the winner to be announced, why not take a look at Magnet’s Boxing Day Sale, launching 26th December? With 50% off kitchen cabinets, up to five years’ interest-free credit and other exciting options such as a free AEG self-cleaning oven or £250 gift voucher, it’s well worth investigating.

For more about Magnet’s 12 Days of Christmas giveaway, visit @magnetkitchensuk on Instagram or @MagnetKitchens on Facebook.