NEW M&S Percy Pig ice-cream! Making movie night monumental

Need a new take on how to make movie night, boxset night or any night in front of the TV extra special? Why not nestle down on the sofa with a tub of our brand-new Percy Pig Ice-cream!  Launching today and priced at just £3 per tub (453g) it’s the perfect way to sweeten up your home cinema nights…or any night!

A picture containing toiletry, lotion

Description automatically generated

The ice-cream has that unmistakable Percy Pig flavour of raspberry and grape, a ripple of signature fruity sauce running through and the soft chewy texture of strawberry marshmallow – its what Percy dreams are made of.

If you liked our Percy Pig Dessert Sauce then you will love that exact same flavour and texture rippling through the centre of each soft, creamy scoop. And it’s

Vegetarian-friendly too.

Our top serving suggestions would be:

  1. Treat yourself to a scoop or two (its almost impossible to have just one ?)
  2. Make the ultimate float with two scoops and a splash of lemonade
  3. Plop a dollop on a banana with some sprinkles and embrace that nostalgia overload

A picture containing water, table, sitting, flower

Description automatically generated

April Preston, Director of Product Development says: “Customers have been asking us for a Percy Pig ice-cream for a long time now, so we’re very pleased to be able introduce one at a time when we could all use a little pick me up.  Percy Pig is loved by so many, so when we develop a new Percy product, we have to ensure every element of the flavour and texture is synonymous with what our loyal fans expect. This velvety smooth ice-cream gives that famous Percy Pig flavour, combined with the soft chewy texture of marshmallow.  I love two scoops with an extra sprinkling of mini marshmallows on top and a good rom-com.”

In stores nationwide from today, if you’re passing the frozen aisle during your once weekly shop, you know what to keep an eye out for.

%d bloggers like this: